Thursday, October 18, 2012

Massimo Dutti actually opening now

Ok, so I got some people excited when Massimo Dutti first announced their NY store last year and I wrote about it here, but now they are really really opening tomorrow!
They are on 5th ave and 54th st.

Check out this article from Racked

They will have mens and womenswear, and will be focused on classic looks.

Did you know they are owned by the same company that owns Zara? I didn't.
Massimo Dutti clothes seem better-made and classier than Zara's to me.

Here's how they've updated the store (which used to be a Zara)
Walnut wood, brass, leather and dark marble are the main components in the design of the new shop, which combines modern lines with classic details.
The lighting has been updated in order to highlight the collections in a more contrasting and versatile way (more directional spot lights with adjustable brightness), while also ensuring the shop uses energy more responsibly

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